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"Facelift" for marketing tools

The marketing instruments used for the image and product advertising of BIM Textil-Service GmbH received a makeover. In addition to this "facelift", there was an added focus on addressing all (potential) customers and that in their respective native language. This affected not only the internet presence, hence in various languages, but also product presentations as well as trade fair exhibits. Now these can be flexibly used by the employees of the branches in the Czech Republic, Poland and the Netherlands for presentations by BIM and for BIM products.

Initial feedback has been received by BIM from regular customers as well as from new customers abroad. Praise was especially given to the easily understandable product overview in the brochures and the high working and quality standards that BIM has achieved and maintained. Compliance with product and process standards as well as proof of regular company certification plays an increasingly immense role in the selection of a textile service provider, internationally and in Germany.